Business Plan-Example Essay - 1322 Words

RUSH BAKERS RESTAURANT (PVT) LTD No 56 New Bus Stand Nittambuwa Telephone -0773892174 Fax-0338937268 Table of Contents 1.Executive Summary 2 1.1Objectives 1.2 Mission 2.Company summary 3 2.1 Company ownership 3.Start-up summary 3 4. Products and Services 4 5. Market Analysis Summary 4 5.1 Market Segmentation 5.2 Target Market Segment Strategy 6. Strategy and Implementation Summary 5 6.1 Competitive Edge 6.2 Marketing Strategy 6.3 Sales Strategy 6.4 Sales Forecast 7. Management Summary 6 8. Financial Plan 6 8.1 Important Assumptions 8.2 Break-even Analysis 8.3 Projected Profit Loss 9. Summary 7 1. Executive Summary Rush Bakers Restaurant (RBR) is a start-up bakery†¦show more content†¦-People or family members who come to Nittambuwa for shopping and who will be looking for walk-in food convenience feeling tired. -Local travelers and tourists who are active restaurant seekers. 5.1 Market Segmentation Rush Bakers intends to serve a wide range of customer base. Our market segment includes: Young adults and business people Families with children Travelers and tourists High-end singles or bachelors 5.2 Target Market Segment Strategy The dominant target market for Rush Bakers Restaurant is a regular stream of local residents. .We can specifically divide the market into two segments, ordinary people with families and business people. 6. Strategy and Implementation Summary This business hopes to succeed by offering high quality foods and bakery products at a competitive price and superior customer service at a friendly neighborhood-feel atmosphere. 6.1 Competitive Edge The competitive edge of Rush Bakers Restaurant is relatively low level of competition in the local areas in this particular niche. Rush Bakers Restaurant rely on two competitive advantages: The importance of experience-The customer experience is extremely important as an effective way of distinguishing offerings. When a customer has a good experience at a restaurant, the probability of the customer repeating to the hotel is more and there is chance of sharing hisShow MoreRelatedBusiness Plan for Wash Dry and Guard Detailing Essay examples15667 Words   |  63 PagesBUSINESS PLAN FOR WASH DRY AND GUARD DETAILING Bachelors Capstone Final Project Elizabeth M. Towler MT499-01 Professor Ernest Norris Table of Contents Section 1: Executive Summary (Business Description) 2 Section 2: Code of Conduct 7 Section 3: Marketing Plan (Strategy and SWOT) 11 Section 4: Operations 16 Section 5: Finance 22 Section 6: Cash Flow Analysis 28 Section 7: InformationRead MoreBusiness Plan Example3318 Words   |  14 PagesGenius In Training Inc. 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